Paul Writer gears up for the fourth edition of the Brand Summit & Hot Brands- invite brands to apply and compete to be part of the Hot 50
15 January 2019- Paul Writer, India’s first community of marketers, has commenced their quest for the hottest brands across Bengaluru, Mumbai, and the Delhi NCR region. Following the success of the Brand Summit & Hot Brands 2018, Paul Writer is now gearing up for the fourth edition and invites applications for 2019.
India has a rich trove of powerful local and global brands. The Hot 50 currently recognizes outstanding brands across Bengaluru, Mumbai and Delhi NCR. The brand summit is conceptualized as a power-packed afternoon of discussions, sharing, & learning followed by an evening celebrating the achievements. Paul writer recognizes both well-established homegrown brands, as well as, other brands that have headquarters & offices across Bengaluru, Mumbai and Delhi NCR. The theme for 2019 is “The New ABCs of Marketing AI, Brand Engagement, Content” and its key features include: Masterclasses, Hot Brands Recognition, Product Showcase, and Business Networking.
The speaker lineup for the event currently includes Krishnan Ganesh, Founder, Portea Medical, Growth Story, Ravi Desai, Director, Mass and Brand Marketing, Amazon India, Burhanuddin Pithawala, VP Growth and Conversions, OYO and Vivek Sunder, Chief Operating Officer, Swiggy.
The panel of jurors consists of Rajesh Kumar, Vice President & Head of Marketing(India Region), UiPath, Sanjay Mehta and Hareesh Tibrewala, Joint CEOs, Mirum India, Simi Sabhaney, CEO, Dentsu India, Rubeena Singh, CEO, iProspect, Dr. Githa S Heggde, Dean, IFIM Business School and Jessie Paul, CEO, Paul Writer.
“Artificial intelligence is constantly redefining businesses in various industries across the board. When it comes to marketing, AI accesses and interprets data, resulting in accurate predictions based on customer behavior. These predictions give businesses a better understanding of their customers’, thereby, allowing for personalized content, effective engagement and the delivery of exceptional customer experiences”, said Jessie Paul, CEO, Paul Writer.
Agencies and brand owners are invited to apply on behalf of brands that fall under one or more of the following categories:
- Large enterprise brand with revenue over Rs 500 crore
- Medium enterprise brand with revenue less than Rs 500 crore
- Young organization that was founded after January 1, 2015
- Innovative use of technology
- Customer Experience Champion
Entries will be shortlisted on the basis of aggregation of public votes and evaluated by an esteemed jury. Applications close on the 25th of January and the Hot50 brands will be unveiled at:
- Bengaluru Brand Summit & Hot Brands 2019– 8th February 2019
- Mumbai Brand Summit & Hot Brands 2019– 15th February 2019
- Delhi NCR Brand Summit & Hot Brands 2019– 22nd February 2019
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