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Yearly Archives: 2016
Chai Break With Suvodeep Das, Sodexo SVC India
Suvodeep Das
Vice President- Marketing
Sodexo SVC India Pvt. Ltd.
What makes a good marketer?
Good marketers always maintain the right balance between the brand and business. They...
AppLift Announces DataLift 360, Uniting the App Marketing Process Across the Entire App Lifecycle
AppLift, a leading mobile ad tech company, today announced DataLift 360, the first platform to unify app advertising across the entire app lifecycle, from...
The Power of NOW
Who remembers Eckhart Tolle’s bestselling book by the same name? A guide to spiritual enlightenment, it brought home a universal truth as old as...
How to Use LinkedIn Better With Bill Gates
LinkedIn is the best B2B directory around. It’s mostly accurate in terms of the contact information users share with it. LinkedIn’s trouble has been...
Get Back on the Road After Sending the Wrong Email
Over Memorial Day weekend, I took a road trip with my twin sister through Northern California. Before we embarked on our journey, we prepared for everything...
Exide Life Insurance Launches #IncomeKaTopUp to Communicate Benefits of Planning for a Regular Second...
Exide Life Insurance recently launched its new digital campaign #IncomeKaTopUp across social media. The video-led campaign, centered on the recently launched Exide Life Income...
Evolving Social Landscape – Social Media Channel Updates in 2016
The world of social media is constantly changing and evolving. With new technological innovations on every platform, it’s up to everyone to stay informed...
Why Creating A Personal Online Experience Is Critical
The web is so ubiquitous in our lives—for both consumers and businesses—that it has become one of the single most important ways for brands...
The Future Of Community Management
If there’s one thing we’ve learned being the original social media marketing agency, it’s that nothing in our world stays the same for long....
Ruchi Soya and Adani Wilmar Propose to Join Hands to Create One of India’s...
Ruchi Soya Industries Limited ("Ruchi Soya"), and Adani Wilmar Limited ("Adani Wilmar"), a joint venture between Adani Enterprises Limited ("Adani") and Wilmar International Limited...