Pepperfry.com, India’s No.1 online Furniture and Home products marketplace has partnered with Godrej Interio, India’s largest furniture brand to further strengthen its robust furniture merchandize. The tie-up will enable Pepperfry.com to offer the vibrant and innovative furniture designs from Godrej Interio, which is considered to be one of the most prestigious furniture brands in India at one click.
Pepperfry is committed to providing customers with a wide selection of products in home & furniture categories and plans to leverage Godrej Interio’s 80-year old legacy in furniture design to enhance the value proposition offered to customers. The tie-up will also help bolster Godrej Interio’s presence across the country by extending their brand presence beyond the existing 18 cities to around 400+ cities where Pepperfry delivers furniture today. Both the brands are recognized as market leaders in their business, thus forming a perfect synergy to grow the online furniture space.
Speaking about this alliance, Mr. Ashish Shah, COO and Founder, Pepperfry.com said, “Our partnership with Godrej Interio strengthens our value proposition of offering the largest range of furniture to our customers. Godrej Interio is one of the largest and most prestigious furniture brands and our association with them helps us offer a wide range of high-quality well-designed, fun and functional furniture that Godrej Interio is known for to our customers. Our vision is to be the one-stop-shop for customers looking to liven up their homes and this is another step in that direction.”
Mr Subodh Mehta, Sr. VP- Marketing, Godrej Interio said, “We are very happy to be associated with Pepperfry.com who are pioneers in the online market place. We at Godrej Interio are constantly looking forward to partnering with such brands in order to create value for our customers through innovation & leadership that help transform lives of our consumers.”
Godrej Interio is a business unit of Godrej & Boyce Mfg. Co. Ltd. – part of the Godrej Group, one of India’s largest engineering and consumer product groups. The highly accomplished design professionals and associates behind the interior solutions at Godrej Interio believe in ‘aesthetics that work’. In other words, the innovative design and furnishing products meet the highest standards in terms of contemporary looks and functionality.
Godrej Interio is known for its well-designed, fun and functional furniture and will offer its extensive range high-quality products on Pepperfry. The collection includes an eclectic range of furniture designs in sofas, dining tables, beds, functional chairs, Settees & Benches, Study & Laptop Tables, etc. The entire furniture range at Godrej Interio is designed using eco-friendly raw materials and combines comfort with aesthetics to deliver high quality products.
In the last few months, Pepperfry has been consistently building a large portfolio of leading furniture brands. It has around 70+ furniture brands with leading names like Woodsworth, Mintwud, Home Town, Evok, Nilkamal, Spacewood, @Home, Durian & Furniture Kraft selling on the website. Pepperfry offers free shipping and installation on all furniture items and ships to more than 1000+ towns in the country through its partners and their own last mile delivery infrastructure.
