Menu
Home 2014
Yearly Archives: 2014
PSB completes three years in South Asia
Penn Schoen Berland (PSB), a ‘Global Research based Strategic Communication Advisory’ completes three years in India this week. Penn Schoen Berland South Asia was...
How Facebook, Google, Twitter Are Making A Difference In 16th Lok Sabha Elections 2014
India is about to witness the 16th Lok Sabha Elections from April 7 to May 12, 2014. The wave is different this time. Political parties...
Why Companies Must Hire for Potential, Not Skills
One of my former bosses said she literally fished my cover letter and resume out of the trash. Frustrated that HR wasn’t sending her...
Amul Chocolates Ranked Top Performer by Consumer Voice
Consumer Voice – a leading magazine published by VOICE (Voluntary organization in the interest of consumer education), in its March 2014 edition has come...
If the Party is Over – Remember There is Always the After Party
In today’s dynamic world the expectations from individuals are very high – as students you need to get good grades, as adults there are...
Let’s Create Unemployment
“We should do away with the absolutely specious notion that everybody has to earn a living. It is a fact today that one in...
Cheil Worldwide SW Asia augments Digital Media capabilities
Cheil Worldwide SW Asia today announced the appointment of Vivek Ballabh- as Associate Vice President- Digital Media, where he will be leading the agency’s...
Babies In India Will Be ‘Born For The Internet’
Brand MTS completes five years in India. It was on 26th March, 2009 that brand MTS was first launched in the country. As part...
Women are Emerging as Key Consumers of ‘Value and Budget’ Hotels Across India
Stayzilla.com, an online hotel reservation portal in the ‘value & budget’ segment, today unveiled some interesting findings of a market study on ‘travel patterns of womenfocused...