Tag: SAP

What are today's CEO's expectation from the CMO? It is often said that a CEOs thinking revolves mostly around revenue and profitability and any department...

What according to you makes a brand `hot'? Brands need to have a deep connection with their customers and remain on top of changing customer...

Did you know that at the recently concluded Consumer Electronics Show (CES) 2015 show in Las Vegas exhibited some interesting products on display that...

With the total addressable market expected to grow to $88 billion by 2017, Indian SMEs look for cloud, analytics and mobile solutions to improve...

Costanza Tedesco is SAP's Senior Vice President of, Marketing Communications. She is responsible for shaping and strengthening the SAP brand. Her teams drive the...

Paul Writer launches Innovative Marketer Dialogue , Video interview series with CMOs highlights marketing best practices Anisha Motwani Director & CEO Max Life Insurance On the future of...

Paul Writer launches Innovative Marketer Dialogue , Video interview series with CMOs highlights marketing best practices Alokedeep Singh Head of E-Commerce Business Titan Company Limited     On use Innovative...

Paul Writer launches Innovative Marketer Dialogue , Video interview series with CMOs highlighting marketing best practices Deepali Naair Chief Marketing Officer Mahindra Holiday Resorts (India) Ltd     On use...

Paul Writer launches Innovative Marketer Dialogue , Video interview series with CMOs highlights marketing best practices Lata Subramaian VP Marketing Sterling Holiday Resorts (India) Ltd   On use...

Paul Writer launches Innovative Marketer Dialogue , Video interview series with CMOs highlights marketing best practices Sanjay Tripathy Senior Executive Vice President- Head Marketing Product and...