Tag: Innovation
Marketing Maverick: Jessie Chong, Head of Marketing, Trend Micro #APACLeaders
Jessie Chong, Trend Micro, says the modern marketer of today should be able to balance the art and science of marketing. Read the full interview...
How Purpose can Drive Change and Innovation
Change has become a recognized game-changer for enlightened and progressive businesses. In this series we’ve attempted to define why Purpose and Profits should be...
Hands Up. Who Wants to Be An Innovator?
Back when I started my career (or when dinosaurs ruled the earth) there was a very different perspective of innovation and innovators.
They were an...
Innovative Marketer Dialogue: Amitabh Tapadar
Paul Writer launches Innovative Marketer Dialogue ,
Video interview series with CMOs highlights marketing best practices
Amitabh Tapadar
Vice- President and CMO
TATA AIA Life
On use Innovative...