Tag: Influencer Marketing
Video Tutorial – Getting Influencer Outreach Right
This video tutorial gives you a framework for building a good influencer outreach strategy, and understanding the value of working with the blogger community.
Priyanka is a skinfluencer. Build your own Influencer Framework
I had never heard of Obagi - a skincare firm - until Priyanka Chopra became its brand ambassador. She uses #skinfluence as one of...
Five Hacks for Effective Influencer Marketing!
To reach out to the tech-savvy Gen Z consumers, it’s essential to target the channels they would respond to like Facebook, Twitter, YouTube and...
Rise of Influencer Marketing
The increased presence of social media has given consumers a lot of power and it's becoming increasingly difficult to distinguish who the real and...
Working With Influencers
What exactly is an influencer anyway? An influencer has a ‘loud’ voice, substantial reach, and a significant network, including followers, readers, or viewers. He or...