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Chai Break with Vijaya Kumar Ivaturi, Co-Founder and CTO, Crayon Data

Read his insights on how the social shift impacts the technology shift and vice versa and the way we go to market...

6th September | Issue #380 | Can You Do It Like...

Tiger Woods is back in the game after nearly a decade of scandal and injury. But he is by no means a has-been. Television...

Data: The Missing Piece in Your Content Marketing Strategy

Too few marketers truly use a data-driven content marketing strategy. Setting clear goals and using data as your guide ensures that you are developing...

Choosing the Right Marketing Technology: The Yelp of Software Reviews

How do you make the right choice when buying content marketing technology? You can start the review process with G2 Crowd, which offers crowd-sourced enterprise software...

Changing Marketing Dynamics, Disruption is the New Norm

For long the instinct or the gut feel has been guiding marketers on tactics that can click with the audience. But with the advent...