Tag: Burger King

Would you move out for a burger?  Burger King's diverse marketing has been making headlines for its innovation. Their interaction with Wendy's (a competitor) went viral...

ITC released an ad for its juice brand B-Natural that targeted its rivalry, Tropicana and Real. The brand invited its competitors to join them...

Paul Writer talks to Uma Talreja, CMO, Burger King about the importance of Customer Centricity