Tag: Brand Extension
Patanjali – A Successful Indian Brand Extension
Patanjali is an Indian brand of Ayurvedic, herbal and wellness products. When we last reviewed Patanjali as a brand, it had been in the news...
Brand Extension: A Rose By Any Other Name?
The latest brand extension comes from Chumbak which is known for its quirky home & décor and accessories. It extended its product portfolio to...