Tag: Marketing Analytics
Building An Analytical Marketing Team: Are You Ready?
The age of digitization has led companies to shift their marketing weight, and the dollars behind internet based initiatives. Companies run multiple campaigns on...
Delhi Brand Summit: Sandeep Aurora, Director – Marketing and Market Development,...
In your own words, how do you describe a ‘hot’ brand?
A ‘hot’ brand is often found in the consumer retail space, and characterized by...
3 Ways To Tap Into The Most Powerful Content Tool Ever...
In his book, Winning the Story Wars, Jonah Sachs suggests something shocking: He says that those who tell (and live) the best stories will...