Paul Writer

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Marketer Moods and Tools

So you have read Paul Writer's Survey Report: The Agency & Marketing Tech Landscape here's a infographic capturing the same. This report gives an insight into...

Are you a Marketer or Marketeer?

Over the weekend I got a LinkedIn request from a colleague with his description as an “ardent marketer”. Shouldn't it read as marketeer…or maybe not....

The Right Brain vs. Left Brain of Marketers! So What Type...

Are you a Right-Brain or a Left-Brain Marketer? Psychologists and personality theorists have long believed there to be differences between the right and the left...