Paul Writer

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Ad Review: – Humour for Humour’s Sake!!!

Loosely inspired by Shallow Hal, advertisement is reasonably well made, but misses to leave an impact- too slapstick to remember as a story and...

Social Media Monitoring is like Insurance – The Lenskart Imbroglio

The day the Earthquake struck Nepal (last Saturday - April 25), Lenskart made a terrible gaffe on Twitter (and on a text message broadcast)....