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Marketing Maverick: Jessie Chong, Head of Marketing, Trend Micro #APACLeaders

Jessie Chong, Trend Micro, says the modern marketer of today should be able to balance the art and science of marketing. Read the full interview...

Mattel Toys Eyes Double Digit Growth In India, Strengthens E-Commerce Presence...

With an astute vision to lead the toy industry in India, Mattel Toys, the world’s largest toy-maker, has charted a more robust and aggressive...

Mobile Marketing Special: The 4Ps of App Marketing; Make Mobile Marketing...

The 4Ps of App Marketing Strategies Posted by Jessie Paul Myntra, one of India’s leading fashion ecommerce sites (owned by Flipkart) has gone App-only.   While that is too...

New Age Marketing: Sarthak Seth, Head- Brand & Marketing Communications, Panasonic...

Paul Writer launches New Age Marketing , Video interview series of CXO's highlighting best practices Sarthak Seth Head- Brand & Marketing Communications Panasonic India Pvt Ltd. On...

Unveiling the Future of E-commerce in India

E-commerce has been the biggest game-changer for the Indian economy and it continues to evolve as we rapidly embrace newer technologies. Various facets such...

The Future of Commerce

It’s now possible for you to maintain a reasonable diet and lifestyle without stepping outside your home.  You can ship in digital entertainment, and...