CMO at Socxo a Bangalore based Brand Advocacy Solutions start-up. Has worked on both B2B and B2C space to create some award-winning ideas. Projects that have won at B2B marketing London to PMAA and DMA. His views on brands, business and trends are regularly published in the industry portals. Every business needs to focus on its four key stakeholders to become a brand. Employees, Customers, Partners and Communities are the core of your business.