Somany Ceramics has recently launched their brand new campaign, Zindagi Ko Chamakne Do. It essentially highlights the bond that we share with not just the house but every nook and corner of it, even the walls and floor, which otherwise go unnoticed.
The TVC shows how tiles add up to the style quotient of the house. Not just this, how inadvertently we tend to forget something as basic as flooring in our house and it highlights the connection we share with it showcasing beautiful, elegant tiles enhancing the ambience of a home.
Mr. Sammy Ghai, Creative Director, R K Swamy BBDO Delhi, commented, “Zindagi Ko Chamakne Do’ is a celebration of the moments of joy that catch us unaware. The four walls and the floor beneath our feet becomes the playground of life where these moments find us. And the beauty of these tiles makes the experience adding that sparkle in our lives.”
Not just the TVC, Somany Ceramics has been going all out on the digital front as well promoting the Chamakne Do campaign online through video ads and on social media. With various contests created asking people their Chamakne Do moment, they are engaging people helping them recall fond memories spent at home.
Check out their social media pages and do share your Chamakne Do moment with the hashtag #ZindagiKoChamakneDo.
