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Yearly Archives: 2014
Improving Customer Segmentation – 5 Tips Make it Easy
Regardless of the industry that your business is operating in, if you don't keep your customers happy, you are likely to endure failure. After...
Innovative Marketer Dialogue: Abhijat Shukla
Paul Writer launches Innovative Marketer Dialogue,
Video interview series with CMOs highlights marketing best practices
Abhijat Shukla
Head – Data Customer Lifecycle Management
VODAFONE India
On Multi-channel marketing...
When To Say NO To An Investor
Alexandra Anghel offers advice on when it's the right decision to say no to an investor.
We have all heard the horror stories about how...
Innovative Marketer Dialogue: Sanjay Tripathy
Paul Writer launches Innovative Marketer Dialogue,
Video interview series with CMOs highlights marketing best practices
Sanjay Tripathy
Senior Executive Vice President – Head Marketing, Products &...
HDFC Life Strengthens Insurance Portfolio for Child Category with YoungStar Udaan
India’s leading long term private life insurance solutions provider and a pioneer in offering children’s insurance plans announced the launch of HDFC LIFE YOUNGSTAR UDAAN,a participating...
India to Celebrate the Second Edition of Free Comic Book Weekend Presented by Comic...
ar up to celebrate the Second Edition of Free Comic Book Weekend in India presented by Comic Con India on May 3rd & 4th’...
Allen Solly Introduces Chinos.
Credited for introducing ‘cotton trousers’ to Indian consumers, Allen Solly, one of India’s leading trouser brands, has once again established itself by re-inventing the...
Seiko Watch Ups the Excitement Quotient at the 2014 IPL
Year on year, the Indian Premier League (IPL) cricket season is one of the most awaited period on the sporting calendar of every Indian...
Content Marketing: Rising Above the Clichés
Content is king. This phrase has become a cliché in past couple of years. And clichés are not that drive marketing efforts. So, where...
Innovative Marketer Dialogue: Rahul Kansal
Paul Writer launches Innovative Marketer Dialogue,
Video interview series with CMOs highlights marketing best practices
Rahul Kansal
Executive President
Bennett, Coleman and Co. Ltd. (Times Group)
On...