Senior Director, Sales Consulting, CX, Oracle India
We live in an era where the customer calls the shots and businesses need to keep up with their increasing demands and dynamic preferences. If one brand is unwilling or unable to meet these expectations and demands, surely enough, it’s competitors will. When brands can no longer create differentiation on the basis of price and quality, what will determine its success is the Customer Experience (CX) delivered.
“How to Optimize Omnichannel with Future Ready CX & MarTech Strategies “. The session will not only explore how technology has revolutionized the way brands interact with their customers but will unveil how Customer Experience (CX) and MarTech strategies can be used to optimize your omnichannel.
Where does your company stand when it comes to customer experience? Are you taking the measures necessary to improve your CX? This session will discuss the top customer experience trends that could potentially impact your business in 2019. We will also see interesting use cases on how marketing and CX are better together.