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Paul Writer

Successful Recruitment of HR Attendees for Sodexo-Powered HR Analytics Workshop

HR Analytics Workshop Background: Paul Writer, a leading marketing agency, was tasked with organizing an exclusive HR Analytics...

IBM Webinar: Let the Machines Help you Save Time

Paul Writer in association with IBM hosted a webinar on ‘Understanding AI for Enterprise’ that aimed at discussing how AI can impact ROI and...

How Personal Insights Can Drive Impactful Customer Journeys by Deepali Naair, IIFL Wealth Management

Customer Insights puts the power of data in your hands, allowing you to orchestrate unified campaigns, online and offline, and deliver on your brand...
Bhartiya City, Bangalore: evening view of the towers and central plaza

How Bhartiya City Sold Out Nikoo Homes

How Bhartiya City used a phased launch strategy to sell out Nikoo Homes and drive nearly 1 lakh site visits — a real estate marketing strategy case study.