Paul Writer

Oracle Live Discussion: What Does Marketing Automation Look Like?

Paul Writer in association with Oracle hosted a live discussion on 17th September as part of the fourth season of “Let’s talk CX” an Oracle...
Best ways to increase website engagement through User-Generated Content

Best ways to increase website engagement through User-Generated Content

We know the main concern for you is to increase website engagement. Once people start engaging with your website, all the other aspects will...

Paul Writer’s Publication “Talent Chronicles” Helps Manipal ProLearn Increase Its Reach

Background: Manipal ProLearn (now UNext) is a leading online learning platform that offers industry-relevant certification courses for professionals. The challenge was to increase its reach...

Video Highlights: Simplifying a Realtime, Multilingual, Omnichannel Content Strategy

This program brought together Dipti Nair, Editor at Large at YourStory.com, and Praveen Rao, General Manager & SVP at censhare together to discuss how to...

Big Data Analytics Helps in Boosting the Software Development Process

Big data is truly huge these days. It has impacted numerous technologies that are constantly evolving. It has a great impact on software development...
2 minute tips for branding for social enterprises

2 minute tips for branding for social enterprises

Highlights from a webinar conducted by Jessie Paul, Managing Director, Paul Writer on "Marketing in a digital first world" for the Social Entrepreneurs from...

Personalized Marketing by Harsh Anand, Associate Director, IBM Watson Customer Engagement Solutions

Customer Insights puts the power of data in your hands, allowing you to orchestrate unified campaigns, online and offline, and deliver on your brand...

Video Highlights: Delhi Roundtable: Simplifying a Realtime, Multilingual, Omnichannel Content Strategy

This program brought together Ashish Tiwari, Head - Digital Marketing & PR, Hero Cycles Ltd, Tejas Kulkarni, AVP - Digital Marketing, Max Life Insurance Company...

IBM Webinar: Let the Machines Help you Save Time

Paul Writer in association with IBM hosted a webinar on ‘Understanding AI for Enterprise’ that aimed at discussing how AI can impact ROI and...