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A Robot for Everyone – Interview with Bobby Patrick, CMO, UiPath
Robots do the work we hate. So, everyone loves Robotic Process Automation, as the bot will take over the repetitive aspects of your work....
Microsoft Workshop: Will AI Fuel Marketing Strategies for CMOs?- Gurugram Chapter
When the first generation of commercial computers came to be, Artificial Intelligence was wishful thinking. Today, your computer, your smartphone, maybe all your household...
CleverTap Webinar: How Artificial Intelligence & Machine Learning Are Transforming Modern Marketing
The American Marketing Association defines marketing as ‘the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value...
Omni-channel is Overrated! Nothing Really Can Beat f2f Interaction…
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Julie Schwartz, Senior Vice President (Research & Thought Leadership), ITSMA
Lavanya Jayaram, Chief Marketing Officer, Zensar Technologies
Sunder Sarangan, Chief Marketing Officer, Persistent Systems
Anuj Vaid, Chief...
How Personal Insights Can Drive Impactful Customer Journeys by Deepali Naair, IIFL Wealth Management
Customer Insights puts the power of data in your hands, allowing you to orchestrate unified campaigns, online and offline, and deliver on your brand...
Personalized Marketing by Harsh Anand, Associate Director, IBM Watson Customer Engagement Solutions
Customer Insights puts the power of data in your hands, allowing you to orchestrate unified campaigns, online and offline, and deliver on your brand...
Big Data Analytics Helps in Boosting the Software Development Process
Big data is truly huge these days. It has impacted numerous technologies that are constantly evolving. It has a great impact on software development...
A Multi-Channel Approach to launching Bhartiya City, an integrated township in Bengaluru
Bhartiya City is a 125 acre integrated development which when completed will have a mix of residences in various formats, commercial spaces including a...
Achieve Brand Success Through Personalization and Insights
Marketers today live in an ocean of data and it is very easy for them to get lost in this data. However, using this...
6 Ways to Integrate Email Marketing and Social Media
Businesses use emails to keep in touch with their subscribers and deliver relevant information to them through exceptional messages. Social media, on the other hand, helps you reach a larger demographic that might know or not about your brand. With the right tactics, email and social media can turn into your secret weapon to boost your brand awareness and skyrocket your conversions rate.