Sales

Campaign performance - 1.9% response resulted in 779 customers shopping (by way of coupon redemption) - 42% were pure offline customers –they made their first online purchase - Average Transaction Size (ATS) of 4400 ->resulted in net sales of Rs 34+ Lakhs - Campaign cost: Rs 27,000

Thought leadership isn't directly about lead generation. Dave Munn of ITSMA will tell you how to bridge the gap and better understand why you should invest in thought leadership.

LinkedIn is running a Pulse series where professionals share all the right – and wrong – ways to leave a job. This is a...

Social selling is the context to bring Sales & Marketing together for bigger business results. “Selling through social channels is the closest thing to...

With recent research from sales management software review site, GetApp revealing that 85 percent of consumers have abandoned a purchase online, something has clearly gone wrong with...

As a business leader you’ll probably agree with the statement that the traditional game of Sales has changed. The B2B buyer of today is...

Have you ever walked out of a store which is offering an end of season discount on premium products because of the unskilled salesman?...

Technology has transformed business in an unprecedented way. Things imagined as futuristic are already a reality. Chatbots are selling your products and cementing your...