Research

“Research is to see what everybody else has seen, and to think what nobody else has thought”. Albert Szent-Gryorgyi, Nobel Peace Prize winner in medicine Every...

So you have read Paul Writer's Survey Report: The Agency & Marketing Tech Landscape here's a infographic capturing the same. This report gives an insight into...

Survey to understand what makes a PR Agency special? We are collecting information from both the agencies and clients to create a report on the PR Landscape of India. The report will provide a listing of the top agencies across domains based on their self-reporting and what clients say.

Sixty per cent of affluent consumers in India have plans to increase their discretionary spending in the coming year, second only to China, according...

Versatility and flexibility do not just ensure the modern business traveller will prevail. These traits are required for survival. Entrepreneurs must stay wired in at all...

Global ad spends to grow by 5 percent in 2014-15 with market optimism demonstrated through strong global and regional forecasts, states Carat, the leading...

Engagement, Customer Experience, Everything is changing. Your customer is changing, the way she interacts with your brand, the way she wants to be engaged...

Marketing costs are amongst the first expenses to get slashed. It’s easier than other ways of cost cutting. But it’s sort of like selling...

Kris Nicolaou Brain Box Labs Hiring a reputable SEO company to better your visibility in search engines is excellent, but they cannot increase your rankings alone....