62% of Workers Would Now Turn Down a Job Where Flexibility Was Not on...

Latest research by Regus, the global workplace provider, reveals that flexibility is a key value for workers who actually report that they would actually...
Public Relations 101 Basics of PR and How to Get It

What is Public Relations? Basics of PR explained.

PR is a fantastic marketing channel, but it requires a process and methodical approach. A PR specialist will know how to strategically and creatively...
COVID

Template to map Covid Context of your product portfolio

As discussed in the  article on marketing to be COVID Contextual and Recession Relevant, the world has changed, as have your consumers and clients....
What to sell in the COVID Downturn

What to sell in the COVID Downturn

Marketing costs are amongst the first expenses to get slashed. It’s easier than other ways of cost cutting. But it’s sort of like selling...
6 Marketing Steps to Your Dream Job

6 Marketing Steps to Your Dream Job

The economy is a bit creaky in the wake of COVID, agreed. But some people are still getting jobs. There may be lesser jobs...

Is There Such a Thing as Bad Publicity?

The world was expecting “This election has been rigged” moment but instead USA elected it’s 45th president Donald J Trump. This goes back to...

HolidayIQ Insights: World Toilet Day Survey

On World Toilet Day, November 19, HolidayIQ, conducted a survey to understand the current scenario and importance of clean restrooms, while travelling. Conducted over last...
Google COVID

Google launches a guide to help businesses adapt marketing strategies in wake of COVID-19

Consumers have shifted priorities. Companies are refocusing. Individuals are hunkering down and often anxious. All of us are caught up in the COVID-19 storm....

China Growth Marketing 101 – Part 1 | Paul Writer

At the turn of the new millennium, China saw many copycat internet businesses from the west, but that soon changed due to innovation that...

Multicultural Experiences: Making the World Creative, Innovative…and Flat!

We can talk with someone halfway around the globe as easily as with someone in the next office; sell our products in places we...