Konkona funds her own worth – and you?

7th March 2019 | Issue #406 | Konkona funds her own worth – and...

Women’s Day is tomorrow and I’m already seeing pink. Er, red. As the parent of a dyslexic child I was not happy with the Prime...

Top 3 Learnings from a Failed Video Marketing Campaign

Video consumption is on the rise and is one of the essential parts of the content marketing strategy. So after creating one such marketing video...

Hey Netflix – Don’t Just Suggest, Personalise for ME!

Dear Netflix, I signed my first subscription back in 2001... during the mail-order-DVD days and have been a true loyalist, ever since. Through two transfers...

Paul Writer Unveils the Let’s Talk CX Fast100 in Association with Oracle

29th January 2019- Paul Writer unveiled the Let’s Talk CX Fast100 through a Facebook Live. Let’s Talk CX FAST 100 recognizes the top 100 progressive Marketing, CX,...
Are you an authority?

28th February 2019 | Issue #405 | Are you an authority?

The recent skirmishes between India and Pakistan have pitted WhatsApp as a source of information against the mainline media. Increasingly I am seeing requests on...

Marketing Maverick: Deborah Kay, Founder, Digital Discovery/Head Digital Transformation – Singapore Sailing Federation #APACLeaders

Paul Writer interviewed Deborah Kay for our Marketing Maverick series on #APACLeaders. Deborah is the founder of Digital Discovery and has been the Head...

Paul Writer Announces India’s First Integrated B2B Agency Network

Paul Writer Impact Network offers growth strategy, authority marketing, content domination, and account based marketing under one integrated framework by bringing together Paul Writer,...
Paul Writer Unveiled Delhi NCR Hot Brands 2019!

Paul Writer Unveiled Delhi NCR Hot Brands 2019!

Following the success of the Bengaluru Brand Summit &Hot Brands 2019, Paul Writer unveiled the Delhi NCR Hot Brands at The Leela Ambience on...
Launching the Impact Network – Wish Me Luck!

22nd February 2019 | Issue #404 | Launching the Impact Network – Wish Me...

Landing in Delhi yesterday, Tuhina found a debit card stuck in the ATM. Being good marketers we analysed it – wealth management card so...

Brand Summit Buzz- Interview with Ajay Dhyani, TIMEX Group

Ajay Dhyani is currently Head of Marketing at TIMEX. He has over 14 years of experience in marketing communication, brand management, product management, consumer...