Paul Writer

A different content strategy for a new visitor and returning visitor

Does your Content Management Strategy Differentiate a New Reader from a Returning Visitor?

Experiences should be personal. Anything else is irrelevant declares Adobe's content personalization solution on its website. 94% of senior-level executives believe that personalization is...

SAP Think Tank Darshana Shah, Sr. VP- Marketing and Visual Merchandising, Hypercity Retail (India)...

Paul Writer launches SAP Think Tank , Video interview series with Head of Sales highlighting best practices Darshana Shah Senior Vice President- Marketing and Visual Merchandising...

New Age Marketing: Sarthak Seth, Head- Brand & Marketing Communications, Panasonic India Pvt Ltd.

Paul Writer launches New Age Marketing , Video interview series of CXO's highlighting best practices Sarthak Seth Head- Brand & Marketing Communications Panasonic India Pvt Ltd. On...
Saloni Arora, Marketing Head at Forever 21

Beyond Pink: Saloni Arora, Marketing Head at Forever 21

In this segment of ‘Beyond Pink’, we talk to Saloni Arora, Head of Marketing at Forever 21. What does the Marketing Head of Forever 21...

Chai Break with Kiran Veigas, Associate Director & Head – Corporate Strategy & Marketing,...

What makes a good marketer? The Customer First Approach: It is paramount to deeply identify the needs of your customer and provide solutions that delight...

SAP Think Tank with Sandeep Komaravelly, Sr. VP Marketing, Snapdeal.com

Paul Writer launches SAP Think Tank , Video interview series with Head of Sales highlighting best practices Sandeep Komaravelly Sr. VP Marketing Snapdeal.com How can sales process...

SAP Think Tank with Utsav Malhotra, GM- Sales & Sourcing, FashionandYou

Paul Writer launches SAP Think Tank , Video interview series with Head of Sales highlighting best practices Utsav Malhotra GM- Sales & Sourcing FashionandYou On the changing...

Beyond Pink: Huma Asgar, Director, Doodle Collection

In this segment of ‘Beyond Pink’, we talk to Huma Asgar, Director, Doodle Collection which is a retail brand of stationery. Her expertise in the field of...
SAP Think Tank with Sumanta Ray, CMO, Narayana Health Hospitals & Healthcare

SAP Think Tank with Sumanta Ray, CMO, Narayana Health Hospitals & Healthcare

Paul Writer launches SAP Think Tank , Video interview series with Head of Sales highlighting best practices Sumanta Ray, CMO, Narayana Health Hospitals & Healthcare Your advice to...

Why Taylor supports Travis’ events

Taylor Swift - who makes around $100 million a year through her concerts - shows up for new boyfriend, NFL player, Travis Kelce’s games....