Paul Writer

Chai Break with Bidisha Nagaraj, Café Coffee Day

Bidisha Nagaraj Group President- Marketing Café Coffee Day What makes a good marketer In my view a good marketer needs to think ahead of the market and the...

SAP Think Tank Darshana Shah, Sr. VP- Marketing and Visual Merchandising, Hypercity Retail (India)...

Paul Writer launches SAP Think Tank , Video interview series with Head of Sales highlighting best practices Darshana Shah Senior Vice President- Marketing and Visual Merchandising...

SAP Think Tank with Utsav Malhotra, GM- Sales & Sourcing, FashionandYou

Paul Writer launches SAP Think Tank , Video interview series with Head of Sales highlighting best practices Utsav Malhotra GM- Sales & Sourcing FashionandYou On your organization’s...

Beyond Pink: Sujatha V Kumar, Director – Strategic Initiatives, Coca-Cola

In this segment of ‘Beyond Pink’, we talk to Sujatha V Kumar, Director – Strategic Initiatives, Coca-Cola. Sujatha has work experience of 20 years in the...

New Age Marketing: Atul Chand, Chief Executive- Lifestyle Retailing Business, ITC Ltd.

Paul Writer launches New Age Marketing , Video interview series of CXO's highlighting best practices Atul Chand Chief Executive- Lifestyle Retailing Business ITC Ltd. On tracking...

SAP Think Tank with Marzin R. Shroff, CEO- Direct Sales & Sr. VP- Marketing,...

Paul Writer launches SAP Think Tank , Video interview series with Head of Sales highlighting best practices Marzin R. Shroff CEO- Direct Sales & Sr....
Have you Tried Everything? 4 Lesser used B2B Demand Generation Tools

Have you Tried Everything? 4 Lesser used B2B Demand Generation Tools

Demand generation is generating interest and creating awareness of one’s company, products or services through content. Lead generation on the other hand is a...

Beyond Pink: Himani Agrawal, Director, Integrated Marketing at Microsoft India

In this segment of ‘Beyond Pink’, we talk to Himani Agrawal, Director of Integrated Marketing at Microsoft India. Read on to know what Himani has...

SAP Think Tank with Sandeep Komaravelly, Sr. VP Marketing, Snapdeal.com

Paul Writer launches SAP Think Tank , Video interview series with Head of Sales highlighting best practices Sandeep Komaravelly Sr. VP Marketing Snapdeal.com On technology being an...

New Age Marketing with Rajiv Mehta, Chief Executive Officer, Arvind Sport Lifestyle Ltd.

Paul Writer launches New Age Marketing , Video interview series of CXO's highlighting best practices Rajiv Mehta Chief Executive Officer Arvind Sport Lifestyle Ltd. On tracking customer sentiments...