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Let's Talk CX Expert Series

How to Optimize Omnichannel with Future Ready CX & MarTech Strategies 

Date: 11th January 2019 | Time: 3:00 pm to 4:00 pm, IST

We live in an era where the customer calls the shots and businesses need to keep up with their increasing demands and dynamic preferences. If one brand is unwilling or unable to meet these expectations and demands, surely enough, it’s competitors will. When brands can no longer create differentiation on the basis of price and quality, what will determine its success is the Customer Experience (CX) delivered.  

In association with Oracle, Paul Writer is delighted to invite you to join us for the Lets Talk CX Expert Series “ How to Optimize Omnichannel with Future Ready CX & MarTech Strategies “. The session will not only explore how technology has revolutionized the way brands interact with their customers but will unveil how Customer Experience (CX) and MarTech strategies can be used to optimize your omnichannel. 

Where does your company stand when it comes to customer experience? Are you taking the measures necessary to improve your CX? This session will discuss the top customer experience trends that could potentially impact your business in 2019. We will also see interesting use cases on how marketing and CX are better together.

Agenda

Speakers

Naval Khosla
Senior Director, Sales Consulting, CX, Oracle India

Naval Khosla is the Senior Director for Customer Experience (CX) Solution Engineering team and heads the India CX Pre-Sales team. Naval’s prime focus is to help client organizations in their digital journey, through Oracle CX solutions, by improving their sales, enhancing customer service, and making better outreach to their prospects. Naval has overall 26 years of diverse IT experience in Technical Sales & Consultancy, Services, Support and Management. Naval has led various industry solutions in areas like Cognitive, Analytics, Smarter Commerce, Marketing, Smarter Cities etc. Prior to Oracle, Naval served and supported Enterprise customers at IBM, Microsoft and other global/Indian IT companies, during various Technical Management roles. Naval holds Masters in Stats from Delhi University.

Assistant Vice President Marketing - Demand Generation & Content Marketing Aricent

Ajit Belani
Assistant Vice President Marketing - Demand Generation & Content Marketing, Aricent

Ajit has 15+ years of experience in Sales & Marketing in Hi-Tech sector. By qualification he has completed his Bachelors in Electronics Engineering & done his executive management from IIM Calcutta. In his current role at Aricent , Ajit is responsible for creating demand (leads, opportunities & raw funnel) through marketing programs & content marketing initiatives focused on top accounts and new logos. In the past he has held several senior marketing roles at organizations like IBM, Capgemini, Mobileum, etc. Ajit's expertise in B2B marketing spreads across Market Management, CRM, Marketing Automation, Database Marketing, Demand Generation, Digital Marketing, Campaign management, PR & Communications. He is a CX enthusiast and passionate about data driven marketing.

Jessie Paul CEO Paul Writer

Jessie Paul
CEO, Paul Writer

In 2010, Jessie Paul, author of No Money Marketing (2009, Tata McGraw-Hill) founded Paul Writer, with the aim of raising the bar on marketing in India. Jessie consults with B2B organisations on how best to reach their target audience and initiate mutually profitable conversations. She helps design and operate omnichannel marketing campaigns that deliver results. With over 18 years in services marketing, including a stint with Ogilvy & Mather Advertising, Jessie is considered an expert in brand globalization and has been named one of the most influential business women in the Indian IT industry.

Alternatively, click below button to join directly on the day of the webinar.

The webinar is a must attend for Marketing, Sales & Customer Experience professionals. There is no cost involved to be a part of the webinar. We look forward to you joining us for the webinar. For any queries, you can write to vishak.kashyap@paulwriter.com, chandrachood@paulwriter.com or call 9964195859/9886842412.

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