Data & Analytics / Research

Don’t Be a Marketing Dinosaur

As many marketing professionals know, this industry in constantly evolving. From content marketing to leveraging social influence, the marketing world continues to be somewhat of a growing and exciting landscape. ...

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Which Type of Emails Have the Highest Conversion Rates?

Marketers are always striving to deliver “best practice” marketing—marketing based on tested, tried-and-true data. But, for many marketing activities, marketers simply don’t have a strong benchmark to reference. This scene often feels too familiar:You: Yes! ...

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