Data & Analytics / Research

A Look Into The Future Of Selling Online

With recent research from sales management software review site, GetApp revealing that 85 percent of consumers have abandoned a purchase online, something has clearly gone wrong with the online sales process. The same ...

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Marketer Moods and Tools

So you have read Paul Writer’s Survey Report: The Agency & Marketing Tech Landscape here’s a infographic capturing the same. This report gives an insight into the popular agencies in India, ...

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6 Ways to Make Social Measurable

Today, social media is responsible for driving a huge amount of marketing interactions. Through the numerous first- and second-degree connections social networking has made visible, businesses can leverage peer-to-peer influencing ...

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Is Blogging Dead? No!

60% of Indian bloggers surveyed have made an earning out of blogging and are working as full time bloggers. 90% of these bloggers have admitted to charging brands for their ...

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App Time Over. Bot now!

While marketers strive to establish a presence in social media, the number of active users on messaging platforms such as WeChat, Messenger, Slack etc. has surpassed those of social networks.  ...

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